Kylie Jenner knows how to keep her fans wanting more – especially when it comes to her sell-out line of lipsticks.
The 18-year-old took to Instagram on Monday to tease her new Lip Kit colors by sharing a black and white video of herself bottling the secret lipstick shade inside a cosmetics lab.
‘My happiness my dream #secretcolor @lipkitbykylie [sic],’ she captioned the clip.
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Working girl! Kylie Jenner shared a new black and white video on Instagram that sees her bottling her secret lipstick shade at a cosmetics factory
Busy bee: The 18-year-old can be seen grabbing an empty tube out of a bin (L) and placing it on a machine that fills the bottle with her lipstick color (R)
In the video, Kylie can be see wearing what looks to be a light-colored hooded sweatshirt, as well well as a hairnet, protective goggles, and latex gloves, as she places empty lipstick tubes onto a machine that fills them with her make-up.
The video has already been liked more than 710,000 times, and many of her fans are clamoring to find out the secret color.
‘Black?’ one person questioned, while another added: ‘I think the color is brown.’
The entrepreneur also shared a black and white video of the lipstick tubes being stacked in a container on her Lip Kit By Kylie Instagram page, which already boasts a whopping 1.1 million followers.
Pretty in pink: Last week, Kylie took to her Lip Kit By Kylie Instagram page to share this snapshot of herself modeling a deep, mauve blush shade from her next collection, which she named Posie K
Always working: Kylie shared this black and white photo two weeks ago to show her fans that she is ‘testing new colors’
The clip, which was first posted on Snapchat, sees the mystery lipstick color close up with ‘Getting ready for you guys’ written on the shot.
Two weeks ago, Kylie shared a black and white photo of various lipstick swatches, explaining that she is ‘testing new colors’.
And on Friday, the youngest of the Kardashian-Jenner siblings posted two color videos to her Instragram page showing the factory process in progress.
The first video shows the social media star filling up a tube with a bright pink colour thought to be ‘Posie K’ – the color that was named by one of Kylie’s fans in a crowd-sourcing move.
‘Getting ready for you guys’: The reality star also posted a video of the finished product sitting in a plastic bin
Kylie then has a go at packaging up the product.
In the second video she screws the plastic top, with an applicator, onto the product while factory staff watch on.
‘It’s made!’ she exclaims, waving the product – sure to be another hit with fans and make-up fanatics alike – aloft.
The reality TV star recently modeled this shade, part of her up-coming Valentine’s Day collection, on her Instagram page. The deep mauve blush shade is the first to be unveiled from the latest line up.
Kylie’s previous collection of three shades, Dolce K, Candy K and True Brown K, sold out 30 seconds after their online launch.
Hands on: On Friday, Kylie shared a color video of herself packaging what is thought to be her lipstick Posie K – the color that was named by one of Kylie’s fans in a crowd-sourcing move
All in: In the second video, she screws the plastic top, with an applicator, onto the product while factory staff watch on. The star dons a white lab coat, hair net and gloves to create the liquid lipstick
Mauvelous! Kylie’s last collection sold out in 30 seconds after their online launch. Above, the star posted this picture tshowing her creations Candy K, Dolce K and the new Posie K (from left to right)
The liquid formula, which has a powdery matte finish, was created to help fans emulate Kylie Jenner’s infamous pout.
Kylie’s lips have been the at the center of much speculation in the past, until the starlet finally admitted to having injectable lip fillers. Still, fans are keen to recreate the look, which relies heavily on lip-liner and highly pigmented lipstick.
The snap of her famous pout wearing Posie K has received more than 90,000 likes, so it seems likely that these newest colors will fly off the shelves.
The pinky hue is a departure from Kylie’s original collection of natural and earthy tones.
Perhaps the teen is feeling more romantic in the run up to Valentine’s Day.