The anonymous blogger who become famous for ‘smooshing’ her face into different kinds of bread on Instagram has tackled her biggest sub yet in a bizarre video.
The woman behind Bread Face Blog filmed herself holding up the long baguette and posted two separate Instagram videos where she enthusiastically presses her face into its doughy interior.
The New York Times confirmed the identity of the blogger and revealed that she’s based in Brooklyn, although she remains unnamed.
The anonymous blogger posted two videos where she rolls her face slowly over a huge loaf of baguette-like bread laying on a table
Her Instagram has more than 35,000 followers and her party sub videos received 4,647 likes and 3,177 comments between them.
Her bread-based activities have become famous on the Internet, and she’s revealed that she eats every roll she presses her face into.
‘I’ve learned the hard way not to eat a party sub,’ she told the New York Times. ‘Probably won’t face another bread that big if I have to eat it alone.’
Her activities inspired the website Gothamist to write fanfiction about her bread-smooshing enthusiasm.
The Brooklyn-based Instagrammer presses her face methodically into the inside of this party sub for videos that received 4,647 likes and 3,177 comments between them
The loaf of bread is so large and unwieldy that Bread Face struggles to fit it into the frame of her videos
She’s no longer alone in her love of breadfacing and has inspired a social media movement of copycats who squash their cheeks into loaves and stroke their faces with tortillas.
They post their material using the hashtag #breadfacing.
The blogger denies that her bizarre hobby contains a sexual element although the idea doesn’t seem to trouble her.
‘If I’m filling a once-empty slot for someone sexually – then that’s awesome,’ she said. ‘I get it. I don’t think it’s weird – food is tactile and sexy, and we can’t help what turns us on, just don’t overindulge yourself.
She has revealed that she eats all the bread after she’s finished with it, although she struggled to finish the party sub and says that she won’t breadface that variety again unless she has help
She denies that the videos have a sexual element but said: ‘If I’m filling a once-empty slot for someone sexually – then that’s awesome,’ she said. ‘I get it. I don’t think it’s weird – food is tactile and sexy, and we can’t help what turns us on, just don’t overindulge yourself’
‘The other part of me wonders if anyone would even bring that up if I weren’t an Asian girl. I mean … I don’t wonder that much, I know the answer.’
She has also talked about the after-effects of her breadface binges, telling Maxim and Vice: ‘It’s not good. Specifically, the seeded breads irritate my skin a lot, but I really enjoy the ritual of skincare.
‘I love seeing the visible irritation and going through my skincare ritual to calm everything down.’
She revealed her parents were aware of her bread worshipping, saying: ‘My mom just wants me to wear a bra. And I’m sure if my dad saw it he’d worry I’d never get married but you know… different priorities.
The unnamed vlogger has inspired copycats on social media, who post their own videos online with the hashtag #breadfacing
The woman, who wrote she was giving ‘the people something they didn’t ask for’ has 35.4k followers on the social media site where she purely posts images of her head on bread
The woman, who wrote she was giving ‘the people something they didn’t ask for’ purely posts images of her face rolling around on different kinds of bread.
She started the account, which could be part of an art project, in early December.
The unnamed woman apparently uses bread from restaurants in the city
In each clip on the footage, she wordlessly readies herself, squeezing the loaf for the camera and then setting it down on the table.
She then begins the assault and presses her face down on the doughy surface several times.
In each clip, she wordlessly readies herself, squeezing the bread for the camera and then setting it down on the surface. Cornbread proved to be particularly soft in this clip
The cornbread immediately crumbled under the pressure, right, but she wasn’t put off the by the crumbs
The woman received more than 2,500 likes on many videos, with plenty of commenters also offering their diverse opinions – with one saying ‘I loaf this site’
Around Thanksgiving she used cornbread, which immediately crumbled under the pressure, while in older footage she had trouble with an Italian loaf which maintained its structural integrity.
An associated Tumblr also exists and contains reviews of the bread products with a ‘face feel’ rating.
It only contains four posts but rating a Za’atar bread as a 3.5, she wrote: ‘It was slightly buoyant but mostly just as you’d expect a pitta-type bread to be on your face.
She banged her head against cornbread, which immediately crumbled under the pressure, in this video, while in older footage, she had trouble with an Italian loaf which maintained its structural integrity
An associated Tumblr also exists and contains reviews of the bread products which she used and gives a ‘face feel’ rating
‘The Za’atar spice was obviously the worst part. After the first smoosh, I really didn’t want to go in for another but it’s all part of the experience.’
Commenters also offer their diverse opinions on her work. Some are huge fans, with one writing: ‘I loaf this. A lot.’
Others have asked if she’ll take requests, which she agreed to do. Another joked: ‘Me when I’m watching my diet.’
Another commenter told their friend: ‘I’m obsessed,’ while a critic posted ‘Wtf is this?’
The Bread Face Blog was approached for comment.